Author Archive

Where do ideas come from?


For me sometimes it’s in the shower, or the middle of the night, but most often it’s when you least expect it. An object can give you an idea it can just happen.Daniel Neuman, who wrote an article on ideas, called it “Spontaneous Combustion.” Here’s a link.

ME-37OLDS copy

Sometimes an object can stimulate an idea. Here I am sitting in my brother’s 1937 Oldsmobile. Thinking back on the history when this car was new is humbling. We were on the brink of World War 2.

Ideas for a novel can be right in front of you. This car might make 1937 seem rather romantic and filled with drama. Maybe the man who bought this car wound up on a beach in Normandy, or drove his wife to the hospital with their first child. A son takes it out on his first date. Or the auto restorer discovers something hidden in a secret compartment.

It’s an object that generates ideas. Just like Daniel Neuman called it: Spontaneous Combustion. What are we waiting for? Let’s get writing.

My name is Wally Runnels and I write Border Pulp.



From a book lover.

I really appreciate things like this. It’s like getting your name up in lights.BOOK LOVER.Did this for the novella The In-Ko-Pah Spirit. I really enjoy writing and the more you write the more you learn. So if you don’t write be sure you read.

My name is Wally Runnels and I write Border Pulp.

Twisted Love gets good news.


Master of danger, the occult, and passion           TLCOVER.RED

From word one, this novel grips and shakes you with its unique descriptions and its velvet use of terror. Sample the opening: “The pervasive wood smoke of Mexico City created an orange midday glow. Death. Its challenging presence rode hot thermal wavelets, making the ground quiver.” The hero is ruthless and passionate, the heroine driven, ambitious, and loyal, even to those who corrupted and used her. Everyone holds secrets, even the dead, and it’s a race to see who will survive the revelations of those dark, devastating truths.

Louella Nelson Fostering your success as a writer

A unique character is an important thing in a story.

Here’s a few that fall into that category. Let’s take a look.8.17.12_D-MAIL


Unfortunately the book cover shown is not linked. Just go back into the website and you can find the live cover there.

My name is Wally Runnels and I write Border Pulp.

Twisted Love is here.

Wally Runnels is a master storyteller. Call it Border Pulp or noir,

Runnels is always fresh and original; an author who stimulates the

imagination with his jaw-dropping window into Rocky’s gritty and grimy,

but sometimes sensual, world. Twisted Love is no different. It’s another

chilling and hardboiled roller coaster ride into a story that does notTLCOVER.RED

disappoint.  Buckle up. You’re in for a fun trip.”

Dennis Copelan, author of the Welcome to Hollyweird Collection


TWISTED LOVE. It’s coming.


TL COVERIs a guy with one arm handicapped? Archaeologist Julietta Angular doesn’t think so, if he can undo buttons, snaps and zippers.  She’s rich, spoiled, and makes an incredible discovery: in Mexico City, a hidden temple, with entwined lover’s bones, and a sinister pool that possesses an arcane power. Her excitement is cut short when told of her father’s murder.

Bent on revenge she vows to find her father’s killer.  Julietta learns the assassin is a murderous one-armed hit man who is also a cannibal. She tracks him down and extends a dinner invitation.


Border Pulp. What the hell is it?


Bad guys can be trend setters.

Just got this. The shirt that El Chapo is wearing is blowing out the door in boutiques in the U.S and Mexico. He’s a true fashion Badass.

Mr. Penn appears in the standard black T-shirt. I get mine from Walmart. They’ve recently gone up to seven or eight bucks.Screen Shot 2016-01-24 at 11.06.14 AM



















Where do writers get their stories?

In interviews people ask me, “Where do you get your story ideas?” All of my tales take place on or around the Mexican Border.  Sometimes the action takes place deep in Mexico. Its’s what fascinates me. So when something like Sean Penn’s interview with El Chapo, the Mexican Drug Lord makes the news it’s a no brainer. Because that’s the heart of a story.

DEL CASTILLO PENNJoaquin Guzman, known as El Chapo, wants to move Hollywood to Sinaloa and do a film based on his life. Sean Penn with the help of Kate del Castillo snuck into Mexico to meet the Drug Lord. Rumors imply Penn made elaborate plans to slip across the border in the trunk of a friend’s car. He was unaware his trip was being monitored by a suspicious DEA.

Penn and del Castillo are now being investigated by Mexican authorities. She is accused of brokering the meeting with the Drug Lord. El Chapo said he didn’t know who Sean Penn was.

Penn says he didn’t bring El Chapo down. He was miles away when that happened. But he probably looks over his shoulder a lot. Guzman was captured on January the eighth of this year. Penn and Guzman met in October of last year when Guzman was still a fugitive from Mexican justice. El Chapo was described as confident and dressed in a silk shirt and pressed black jeans. Well groomed and looking to be in good health, he was the most wanted man in Mexico.EL CHAPO

The Sinaloa Cartel is famous for creating elaborate tunnels for drug trafficking. Guzman’s escape passage from Altiplano Prison had a motorcycle on rails that was used to transport tools.

Guzman has been ranked as one of the richest men in the world. The cartel’s estimated income has been three billion dollars a year.

My name is Wally Runnels and I write Border Pulp.




So it’s a pitch. Sorry.

MOM NAT.11-03Got this in the mail a while ago. I love this stuff.

The only thing I can say about the Mexican/American border here in California is that it’s cold down there. It’s in the 30′s and 40′s. Too cold for me. And it’s been quiet, at least in East San Diego County. No big groups crossing like in Arizona and Texas. Locals who live in Jacumba tell me it’s mostly small parties and singles trying to cross.

Hope you enjoyed Christmas. Now here comes the new year. Hang on and have a good one.

My name’s Wally Runnels and I write Border Pulp.

Good Reads

Wally's Books

0 of 5 stars

I'm the author so this is not a review, but a description of my work.

Border Pulp, that’s what I call the stuff I write. Think of it as noir
in Spanglish, and in color. My protagonists and villains inhabit California/Baja border towns...